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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 35

Do not make the critical web site marketing mistake that so many people make where they think they know what a good keyword or keyword phrase is. They decide on a keyword or keyword phrase that they think sounds good and that they think people will use as a search term on the Google and other search engines. You will be wrong if you assume people will like and type in the keyword you thinks is 'great'. Research your keywords and keyword phrases thoroughly using the keyword selector tools detailed above to make absolutely sure that people do in fact search for your business using those related keywords as their search terms.

You will be surprised at the results of your keyword investigation. All the keyword research tools mentioned above are free. You don’t have to pay money to research your keywords on the internet. I have learnt as an web site marketing services specialist that you can achieve massive web site marketing success with only spending very little money on services to reach that web site marketing goal. The only aspect that I pay for is to my hosting company to host my domains and obviously to my ISP for my internet connection every month. That is all I need to pay.

For example you might think that the keyword phrases "home based business" is the keyword that most describes your business and program. From an web site marketing outlook, to get to the first page of the Google search engine for the keyword category "home based business" is almost impossible. This will take a seasoned web site marketing Specialist at least six to nine months to achieve first page ranking on Google for the keyword phrase "home based business". So make sure you use the Keyword Selector Tools to establish the popularity and competition of the keywords and phrases that you eventually choose to promote your program on the internet.

Access Clyde Thorburn's website here at http://www.mortgageleadgenerationonline.com to obtain more information about his expert website marketing services in Johannesburg South Africa.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 34

Press release, article submission and forum companies will lock you out, delete your content and even ban you if you do not abide by their controlling prescriptive posting rules and regulations. So your blog is very powerful from an web site marketing viewpoint because the content is yours and those who are part of your Blog Co-Op, if you decide to form and use one. Most if not all content submission companies on the internet, excluding blogs, are very restrictive and controlling when it comes to the freedom of how you write about your topic and also on what topics you are allowed to write about.

So what makes a Blog Co-Op work? Make sure that the following web site marketing aspects are set up correctly to ensure a very effective and successful blog and or Blog Co-Op. The first element is the title of your blog is the most powerful part of your blog and similarly the keyword specific title of all your post that you submit to your blog. Ensure that the title of anything that you create and post anywhere on the internet must be keyword specific to land in the particular place that you want your information to be found on the Google search engine.

So, what is a good title? Before you start doing anything on the internet you have to determine and establish where you want your opportunity to land on the Google search engine. This is a vital decision to make to ensure the web site marketing success of whatever it is that you are marketing on the internet. You need to determine the high traffic area or niche target market, from a keyword and or keyword phrase angle, where you want people to find your information about your business or program.

Access Clyde Thorburn's website here at http://www.mortgageleadgenerationonline.com to obtain more information about his expert website marketing services in Johannesburg South Africa.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 33

So what will happen when people post their keyword specific content to your blog, irrespective of the topic or content of the Blog Co-Op member's post compared to the title of your blog or it’s content? From an web site marketing standpoint the search engine spiders will hover on your blog waiting for that content to be posted. This is an web site marketing fact because there will always be new content arriving on your blog every day and that is exactly what attracts the search engine spiders. They like changing content. When you add a lot of content to a blog very quickly that blog becomes very powerful and turns into a Power Blog to use as a very effective web site marketing marketing tool.

As a professional web site marketing specialist I know that it takes around one hundred to one hundred and fifty posts in a blog to make that blog an effective web site marketing power blog marketing tool. So if you tag your blog correctly and you have many people posting to your blog on a daily basis all the time you have an extremely powerful web site marketing search engine marketing tool that can promote any post to the first page of the Google and many other search engines for the related keyword category.

So what makes a blog really powerful, effective and successful from an web site marketing perspective? There are a few different elements to this. The better keyword specific content you write and post to your blog the more powerful your blog will become. A blog is better to use as an web site marketing tool compared to say a press release or article because you are not limited to the topic you can talk about and the manner in which you write about that topic. You can talk about anything you want to in your blog or any body else’s blog for that matter.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 32

There are many web site marketing ways that you can implement to increase your notoriety, presence and search engine rankings on Google. Blogs and the blogging activity are a very significant part of that process. A question that you probably need an answer for is that if you have created say ten blogger.com blog accounts with Google do you submit the same content or post to each blog every day or do you change each post slightly before you submit it respectively?

You need to learn, understand and apply the web site marketing fact that a one word change in content will be viewed or indexed by the search engine spiders as completely new content. So if you change only one word on your post and you submit each post to two of your different blogger.com blogs, the Google search engine spider, as well as all other search engine spiders, will index and view both those posts as new original content. This is an web site marketing fact that so many people do not believe because thy are brainwashed by the junk and rubbish that the so called web site marketing gurus teach and who claim to know what original is and how it is indexed and viewed by search engine spiders. I have tested this 'original content' principle and I know it works.

In fact the same applies to 'duplicate content'. There are so many self proclaimed web site marketing gurus that do not test the web site marketing techniques that they give advice about. They blow hot air to impress people in order for them to pay and sign up in their own internet program. If you create your own original keyword specific content you can post that exact same content to as many content submission companies or areas as you like and also as often as you like. It is your content and you can market it on any number of press releases, articles, blog posts and forum posts. I know this. I have tested it and applied it effectively and successfully for many years, without Google or any other search engine ever banning me or my content, AND IT WORKS!

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 31

Remember that you can configure your own title, meta tag description and keywords in the template of your blogger.com blog. You need to setup these aspects to ensure beneficial web site marketing, over and above the keyword specific original content that you place in your blog posts. You can configure your blog in any way you want to. You can place a photo of yourself, RSS feeds, links etc. Remember do not place any tables in the content of your blogs as that explodes the blogger.com template.

At the bottom of your blog you also need to place a Google Search Box. What you need to do with your Google account is to set up your own keyword specific url Google Search Box. In your Google account you will be able to access a section where you can enter urls that you have in order to create your own Google search box. Once you have created your Google search box you need to place your Google search box at the bottom of every web page that you produce. This is another essential and beneficial web site marketing technique.

So how does a Google search box improve your web site marketing? When the Google search engine spiders index your web pages and find your Google search box, it provides them with a good reason to return to your web page more often to index your content. This web site marketing technique works very well. Other than web pages on your website you must place the Google search box on all the free pages that you create to promote your program, business and/or opportunity on the internet as well.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 30

All these web site marketing techniques that you have now learnt and apply to your blogging efforts are absolutely useless if you do not post to your blog every day for he rest of your life. Consistency is the key to success in web site marketing. So many people these days think that web site marketing is a quick fix, where you go in configure the area properly for web site marketing, hammer out a few keyword specific focussed original relevant content posts to a few content submission areas and that’s that. Your web site marketing work is done and will now work forever and you will get first page search engine rankings forever.

Wrong. That will not work. If you want to achieve effective and successful organic web site marketing you must realise that it involves consistent work every day, forever. Just like any conventional job that you work at. You have to go to work every day. So if you are not serious about your web site marketing or do not have the perseverance and determination to promote your program as an internet marketer, then quit your internet career now and find something else to do.

This means that you need to write and submit validated keyword specific original relevant focussed content not only to blogs but to all the other content submission companies on the internet. This means writing and submitting press releases, articles, forum posts, blog posts, newsletters, creating websites, web pages, comment marketing, etc. every day, for the rest of your life. There are no short cuts to effective successful web site marketing. web site marketing is a slow consistent skilled building process that leads to many first page rankings on the Google and other search engines.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 29

You need to achieve around one hundred posts in a blog before the search engine spiders start to index it more regularly. So the more posts submitted each day to your blog the quicker you will reach the hundred or one hundred and fifty posts to turn your blog into a more effective web site marketing instrument. So build a team of people interested in promoting the same opportunity and venture and then configure your blog at blogger.com correctly web site marketing wise and then each member of the team can post keyword specific original content to your blog every day.

Once you arrive at the one hundred or one hundred and fifty posts in a blog that contain validated relevant keyword specific original content, bolded text for the keywords, good use of the H1, H2, H3 and H4 title tags, a few website links in each post, each of your posts will automatically reach the first page of the Google search engine within a few hours to a day. This also means that from that stage onwards any posts, irrespective of topic or content, will reach the first page of the search engines just as quickly. Those posts must obviously follow the web site marketing rules that I have already explained at length.

The chances are that you will never see the root domain of your blogger.com blog arrive onto the first page of the Google search engine or other search engines. What you will see are the individual blog posts housed on your blogger.com blog land on the first page of Google. When you understand that this is how web site marketing works on blogs, then everything that you post as an individual blog post is what will get you first page Google search engine ranking.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 28

What is meant by hand submitting to the Google search engine? To hand submit your link to Google click on this link http://www.google.com/addurl/?continue=/addurl and follow the instructions on the page. You can hand submit the url of your blog as well but the most important and vital thing to do is to hand submit the unique urls created for each of your posts to the Google search engine every day immediately after they have been created.

This is an extremely important web site marketing technique that you must apply. The reason why blogs are so powerful is because each blog post you create and submit is like a sub domain of your original blog or blog url. Sub domains are every bit as powerful as their related root domains. As an example a root domain for a blogger.com blog would be ‘joesoap.blogspot.com’. A sub domain of that blog would look like this ‘joesoap.blogspot.com/network marketing’.

To make your blog even more powerful you need to use H1, H2, H3 and H4 title tags. An H1 tag will be a bolded tag/keyword/keyword phrase as your title. The H2 title tag will also be bold but will have a slightly bigger size font and so on for the H3 and H4 tags. Also, search engine spiders really like your keywords and keyword phrases to be bolded and even better italicised as well. This is not very cosmetic for readers or visitors to your posts but it is extremely effective as a web site marketing technique to attract the search engine spiders to your content.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 27

By ‘content submissions’ I am referring to press releases, articles, forum posts, blog posts, newsletters, comment writing, podcasting, videos, websites, web pages, home pages, splash pages, free pages, landing pages, etc. that you write and place live onto the internet to promote and market your program, business or opportunity. There is another aspect of blogging which many web site marketing services specialists and professional internet marketers seem to ignore or fail to understand.

This is that you do not have to have images, flash and tables to make your blog effective and successful from an web site marketing perspective. In fact, placing tables in a blog is a definite "No No" as it explodes the Blogger.com template. What you want to achieve when writing about your program and promoting it in a blog, is that you are adding content to a template. The template of the blog has already been designed and you don’t have to redo or design it again yourself. It is not necessary.

So let’s take another look at why blogs and blogging are so powerful as a web site marketing technique when promoting your program live on the internet. Once you have submitted your blog you will notice that there is a time stamp at the bottom of every post that you submit. All posts that you submit live on the internet will have their own unique url created, which you need to identify and save. On a blog it is the time at which you submitted your post live to the internet and it will also reflect its own unique url when you right click on the time stamp.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 26

If you want great search engine ranking for your business information and your website, then you need to learn about and apply all the web site marketing blogging techniques. The longer I remain in the web site marketing business practicing and applying effective and successful web site marketing techniques the more I realise the ultimate power of blogs and blogging on the Google and all other search engines on the internet. There is no excuse not to add your content to your blogs.

When it comes to effective and successful web site marketing there is no need to become all technical about it. There are many people that are concerned with so many technical aspects to be aware of when applying web site marketing that the whole simple art of SEO is lost. Just apply the KISS theory which is 'Keep It Simple Stupid'. The simpler you can do SEO the better. Don't let all the so called SEO gurus bog you down with intimidating technical rubbish.

In blogging, web site marketing specialists and professional internet marketers are not concerned with flashy websites or blogs that contain fancy images and junk. The Google search engine spiders do not index images, flash or fancy logos, they only index keyword specific content. Our main concern in blogs and in any content submission is validated keyword specific original benefit driven content. Tag your content correctly from an web site marketing perspective.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 25

What you can also do to make your blog even more powerful is to 'Daisy Chain' each post to the next post in your blog. Daisy chaining is also another effective and successful technique used by experienced web site marketing services specialists. This web site marketing technique will improve the first page ranking of your blog and blog posts as well, so it is important that you know and understand what 'daisy chaining' is and how to apply it.

So how do you Daisy chain your posts in your blog? Each post you create in your blog creates a unique link. So create you first post. Copy that link by right clicking on the "time stamp" at the bottom of your post and save the link on your PC. Write your second blog post. At the bottom or somewhere in the content of your second blog posts refer to and place the link of your first blog post. Then submit your second blog post.

Save the link created by your second blog post and then refer to and place that link in the content of your third blog post and so and so and son. Why would you want to do this? From a web site marketing angle when the search engine spiders visit any of your blog posts they will spider the link to your previous blog post. The spider arrives at your previous posts, spiders the content and also indexes the link of your previous blog posts again. This happens progressively until the spider arrives at your first blog post indexing the content of all your posts and links along the way.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 24

Again, as mentioned before, changing content on any type of webpage including a blog is very appealing to search engine spiders. This is a web site marketing fact. So place RSS feeds on your blog itself and on the posts that you submit to your blogs as well. Also use the blog RSS feed that is automatically created for your blogger.com blog onto your website, web pages and posts as well.

One of the best ways to get information out onto the internet as a web site marketing services expert is by blogging. Blogging is the same as adding content to a website and in this case your website is your blog. The whole backbone to web site marketing is to always be adding validated keyword rich original focussed content to the internet in many different forms through or using a variety of content submission companies.

The more posts of keyword focussed specific original content that you create and the more links that you build that come back to or point to the program or opportunity that you are promoting on the internet the more successful you will be at web site marketing. This is the core of web site marketing. This will increase your notoriety, persona and presence on the Google and other search engines on the internet.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 23

So you can now fully understand that by adding content to your blog, or posting to your blog every day and asking other people t post to your blog every day, irrespective of the content of their posts, that it will most definitely help you and all those people submitting to your blog with related first page Google search engine ranking. This is an extremely important, effective and successful web site marketing technique to know about and apply when marketing your program on the internet.

The changing content appeals to the spiders. After a period of time you build up 'spider food'. The search engine spiders will eventually start looking for your content. You no longer have to chase the search engine spiders to get them to visit and index your blog because your constantly changing content will automatically attract the search engine spiders. This is a very effective and successful web site marketing technique that you need to know and apply.

Another powerful aspect of using blogs to promote your program is that an RSS feed is automatically produced for you in your blog. At the bottom of your blogger.com blog you will see a statement that says 'post comments atom'. Click on that link and it will bring up a page that contains the RSS feed for your blog. You can then add that RSS feed link to any of your websites, web pages and content submissions that you want to. RSS feeds are a critical factor to the success of any web site marketing campaign.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 22

Now the obvious question would be, would producing content that is totally different to the title of the blog not be detrimental to web site marketing as it is not focussed to the topic of the blog. The answer amazingly is, no. The reason is that the Google search engine spiders are going to index the sub domain of the blog (i.e. the actual name of the blog), so there are no contradictory problems with the search engine spiders because they would look at the different posts containing different topics as another page of the blog.

Web site marketing work is not complicated. Once you understand how the Google search engine works and how the search engine spiders work, then web site marketing becomes straight forward easy day to day work. Another major factor that makes your blog more powerful and your website more powerful as well, from a web site marketing view point, is that the content of your blog is changing every day.

You must make sure that your blog and your website has constantly changing original keyword specific changing content on it on a daily or if not weekly basis. This makes your blog and website a Dynamic blog or website compared to a Static blog or website. You do not want a Static website or blog. As a result of posting to your blog on a daily basis the search engine spiders get used to the content on your blog changing every day.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 21

You want people to visit your blog and read you information and to be informed about the benefits of your program to them. So what is so powerful about a blog and why would you want to place information about other peoples programs into your blog. This is also done if you are a web site marketing specialist where you Ghost write for your clients promoting their program, business or opportunity.

So in other words, why would you want to add content to somebody else’s blog? How would someone benefit from doing that from a web site marketing point of view and also from an internet marketing stand point. When many people add content to a blog consistently on a daily basis, irrespective of the content that they post, you achieve the goal of having one hundred posts on your blog extremely quickly.

Once that blog reaches one hundred posts the chances of each person’s different blog post reaching the first page of the Google search engine will be much greater than the actual blog reaching the first page of the search engines. So from a web site marketing standpoint your post will get to the top of the search engines more quickly than the blog url of the owner of the blog. This seems real strange but it is a web site marketing fact and it works.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 20

So what happens from a web site marketing outlook is that when you get to the point where you have posted about one hundred posts or more to your blog, those blog posts reach the first page of the Google search engine more quickly. The search engine spiders seem to visit your blog more regularly once you have this volume of posts submitted to it. So the point is that you need to post to your blog as often as you can on a daily basis.

Whether you are an web site marketing expert promoting programs for clients or a professional internet marketer promoting your own business on the internet you need to post consistently to your blog. One hundred posts sound a lot. However, if you post one a day it will take you three months. If you are an web site marketing expert with say five clients that you are Ghostwritinig for, reaching one hundred posts will take you twenty days. This excludes the posts that you promote and submit to your blog as an web site marketing expert or internet marketer.

The effort you apply, from an web site marketing angle, when writing validated keyword specific original unique content to your blog results in a more powerful, effective and successful blog, which will achieve those first page Google search engine rankings that you are striving for. Eventually you can place or submit any type of keyword specific post to your blog and it will appear on the first page of the Google search engine and other search engines within a few days.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 19

What you need to be aware of from an web site marketing point of view, is that in your power blogger.com blogs, if you set up or configure your blog up correctly (i.e. the 'html' coding as previously explained) you will achieve first page ranking on the Google search engine. A blog is already a pre-configured template and you need to change that configuration, as previously discussed , to ensure maximum web site marketing effectiveness when promoting your program on the internet.

The basic rule of thumb for a blog is to configure it using very basic 'html' code. This is essential to effective web site marketing. The best way to write an article or content for a content submission posts is to access your blogging account and use the "post" window to place your ‘html’ blog content in it, from an 'html' perspective, because it is so easy to use and you can see what your post looks like when you click on the "Preview" or "Compose" tabs.

Unfortunately, many of the content submission systems that you are using, from an 'html' perspective,, such as wysiwyg editors and outlook express 'html' editor, may not be configurable in a template into a blog. So what will happen is that you will explode the blog template. In other words, the entire 'html' template code for the blog will be messed up. As an web site marketing specialist and or a professional internet marketer promoting your program on the internet, you do not want this to happen.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 18

Everything on the internet from a web site marketing perspective as well as a marketing and promotional perspective is driven by keywords and keyword phrases. You need to re-arrange your mindset to realise how important and critical the selection of your keywords and keyword phrases are to the success of your web site marketing business and or internet marketing efforts.

This mindset will place your business website and the keyword specific information placed in your content submissions (i.e. press releases, blog posts, forum posts and articles) on the first page of the Google search engines and many other search engines on the internet. It is very simple to configure your 'html' in blogger.com. Once you have done that you have completed the most important step from a web site marketing stand point in order to attract the search engine spiders to your blog or website. Configuring your web site is done in exactly the same way.

To access your 'html' in your blogger.com account you need to open your account with your username and password, click on your 'dashboard', click on 'settings' and then click on 'html'. This web site marketing configuration will change your blog from a normal blog to a Power Blog. Your power blog will then be extremely search engine friendly. This is exactly what you want as a web site marketing specialist and or professional internet marketer in order to promote and market your business on the internet.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 17

This will materialise because of the type of content that you place on your blog or blogs. There are many small web site marketing techniques that you can learn and apply to make your blogging efforts more effective and powerful from a web site marketing perspective. One of the most important aspects when doing anything on the internet is to realise that you have to place good original unique and relevant content about your program onto the internet.

Good content applies to any type of content submission that you place on the internet about your program such as press releases, blog posts, forum posts, articles, newsletters, comment writing, etc. It is essential that your content is all always keyword specific and original from a web site marketing perspective. There is one aspect of blogger.com that needs to be emphasised as it will help all your web site marketing campaigns that you embark on.

What you need to do at blogger.com is to create a 'Power Blog'. When you have your blog page up, right click on the page in a 'white space' and click on the 'view source' tab that pops up in the window. In blogger.com you can re-arrange the 'html' code to your liking to ensure web site marketing effectiveness and success. On the ‘view source’ page you can scroll down until you see where the title of your blog has been described. You can change your blog title here to a validated keyword specific title.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 16

As far as redirected urls or links are concerned. Many people think that redirected links or urls do not work from an web site marketing stand point. In other words, forwarding a domain to point to another domain does not work. A redirected url works very well as long as you 'mask' it. A redirected url on its own will not work. Another tip is to stay away from 'tinyurl' because the spider picks up on the 'tinyurl' and they do not go to or index the link that you have made into a 'tinyurl'.

To prove this to yourself place a tracking code on your 'tinyurl' and see where the hits are coming from or who is visiting that 'tinyurl. This tracking code can be obtained from Trafficwave if you join as a paying member. You will notice that this tracking code will show you that your search engine ranking will go down because of this 'tinyurl'. So you find decreased SEO search engine rankings using the 'tinyurl' technique.

The best way to redirect a ‘url’ is to buy a new domain and mask it. This is more effective and successful from an web site marketing point of view. So don’t use programs that shrink or reduce the length of your ‘url’ or link that you are promoting because it reduces the effectiveness of your web site marketing campaign for that website or web page. Domains are very cheap so purchasing them should not be a problem. On average you pay $8 USD to purchase a domain for a year.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 15

Most people think that they only have to hand submit their blog title. No. Submit that as well, but the unique url created is more important to submit immediately after it has been created. If you do not hand submit unique urls you are committing web site marketing suicide. These unique links are what will land you on the first page of the Google and other search engines for the keyword category that you have chosen and validated.

So now you have the knowledge and power to land your chosen and validated keyword phrase that promotes your program on the first page of the Google search engine. This is web site marketing at its best and it is not rocket science. You need to use these techniques in your web site marketing business and as a professional internet marketer to promote and market your business on the internet or online.

This, from an web site marketing standpoint, means that you will need to write press releases, articles, forum posts, newsletter, web pages, building web sites, blog posts and more every day for the rest of your web site marketing or internet marketing life. So, if you do not have the commitment and perseverance to do that and to realise that web site marketing is a continuous process, then quit now and find something else to do.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 14

Once you submit any post, that post will create a unique original link of it's own. You need to hand submit that link to the Google search engines to alert the Google spiders that you have original content about your business. This is crucial to successful web site marketing. If you don’t hand submit the links, how will the search engines know you have created new original content.

If you don’t hand submit your unique links to Google it could take he Google search engine spiders up to nine months to 'stumble' across your posts and content. You only have to hand submit these links to Google search engine only because all the other search engines work off the Google search engine and your information will eventually land up on most, if not all, of the other search engines on the internet. This is a vital and crucial web site marketing technique to apply. The place to hand submit your unique links to the Google search engine is at http://www.google.com/addurl/?continue=/addurl

So where is the unique link created on blogger.com? How do you access it, copy and paste it somewhere on your PC in order to hand submit it to Google as soon as it is created after your post has been submitted? At the bottom of your blogger.com posts there is a time stamp live link (in numbers, e.g. 5:30AM ) reflecting the exact time you submitted your blog post. Hold your cursor over it and right click.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 13

The next area you need to know about is the 'Posting' area in blogger.com and how to set it up correctly. Remember that for every blog post that you want to submit the title must be keyword specific in that it must contain the keywords and keyword phrases that your keyword research validated for you. Click on the 'Posting' tab in your Dashboard. Type in the title of your post, which obviously needs to be keyword specific, from an web site marketing point of view. Then type in the link of the website or page that you are promoting and marketing.

In blogger.com you can configure your signature. In other words all your contact details etc. This is a 'must' for effective web site marketing so that people can contact you at any time. You can upload banners as your signature as well. All your blog posts will then obviously have all your contact information in them. If you do not place your contact information out onto the internet, how will people contact you to negotiate a business proposal for your web site marketing services or to join your internet marketing program or business.

When you construct or write your post make sure that you use the validated keywords and keyword phrases validated during your keyword research. This is vital to successful and effective web site marketing. You will only validate one keyword phrase which your titles will always start with . You will use that keyword phrase throughout everything you write about. You can also use the handful of other keyword phrases that you validated in the content of your blog posts and in the content of all other submissions on the internet. This is professional web site marketing at its best.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 12

There is one area in the backend of your blogger.com blog that you need to be careful with and be absolutely clear on, as to what to do to achieve effective and successful web site marketing. If you are familiar with 'html' code, parentheses is not used and inverted comma, as used in speech is used together with the greater and less than signs as used in mathematics. e.g. ' and > and <.

If you are configuring your 'html' in the back end of your blogger.com account and you try to use the conventional parenthesis, it will not work. This is what throws people off when trying to use web site marketing 'html' techniques in their blogger.com blog accounts. Save your template once you have configured your blog to be effective from an SEO search engine optimisation point of view.

You can go and change all these aspects again at a later stage to tweak your SEO campaign. However, from a professional web site marketing standpoint, if you have done an extensive keyword research investigation to validate the popularity of your keywords and phrases searched by visitors to the internet for your type of business, then you do not need to switch or change it to another keyword or keyword phrase as a result of you not having immediate success.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 11

A Meta tag description in a blog is exactly the same thing as it is in a website. From an SEO search engine optimisation perspective there are no differences at all. You have access to this and the back end of your blogger.com blog. You can change the Meta tag description when you need to at any time. The next configuration for you to complete are the keywords to your blog. The keywords are found between . As an example of keywords used and placed, .

With the web site marketing power that blogger.com allows you to have by being allowed to configure the 'backend' of your blog, you can arrange your blog or all of your blogs in blogger.com to promote and market any keyword category that you choose and validate. Once you land on the first page of the Google search engine for a particular keyword category you can re-arrange the aspects detailed above in the backend of your blog to market and promote another keyword category.

This is necessary for very powerful web site marketing. This is the same as you building your own webpage. What you are dong here, in the back end of your blog, is building an effective SEO search engine optimized web page. This is a good starting point for people who are new to 'html' and want to learn how to do it from an web site marketing stand point. So we know how to configure your title, Meta tag description and your keywords in the backend of your blogger.com blog account.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 10

The next window is 'description'. The description is a summary of your blog which in fact is the 'Meta tag' for your blog. This description or summary can be one to three sentences long explaining what your blog is all about. Again, make sure you spread your validated keyword phrase and keywords in this description. Add your blog to the listing as well in the next window. Your blog is totally configurable to any way you want to set it up at blogger.com.

Scroll further down the page and agree to the setting to 'show quick editing on your blog' also 'show email post in blogs'. You want to stay away from the 'transliteration button for your post' because what happens is that everything that you type in that box will come up in the 'Hindu' language in your final post. This, of course you don't want. So click the 'No' button for transliteration.

Let’s move onto the setting up of your template. In blogger.com you can actually edit the 'html' code. You have access to the 'html' template of your blog by clicking on 'settings' and then on 'html'. For those who understand 'html' code this will be a simple task to accomplish. If you are not clear about 'html' this area of blogger.com is what the backend of a website looks like. So this is the backend of your blogger.com blog which is a type of website.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 9

The title of your blog, of your press release, of your article and of your forum post will directly influence the keyword category you will land on in the Google search engine and other search engines as a result of 'searches' conducted by people on the internet. Your title is vitally important to the success of any web site marketing campaign promoting any type of website and business information. This will make or break the effectiveness and success of your web site marketing and internet marketing efforts.

So, initially, you need to signup for your own account at blogger.com. This is a free blogging service provided and managed by Google and will not cost you any money at any time. Blogger.com is a very powerful and effective system from a web site marketing perspective. Blogging is a very effective web site marketing technique to use to market and promote your business on the internet. You need to realise the importance of blogging and then you must start blogging to promote your program.

There are a few things, techniques, strategies that you can use in the blogger.com blogging system to make your web site marketing efforts more efficient effective and successful. Once you have signed up for your own blogger.com blog/account you will notice that you have related sections where you can manage your blog, manage your posts, manage your settings and manage your layout.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 8

The keyword research tool will give you relative keywords and terms that real people have actually typed into the search box of the Google and many other search engines available on the internet. Why is it important to conduct a keyword research investigation? You need to have a focus or goal as to where you want your website and business information to land on in the search engines before you even attempt to place any content or information about your program on the internet.

Web site marketing is a term used to describe the task of building links on the internet. Initially the link building process has to be extremely focussed. You need to identify the most effective relevant keyword term or keyword phrase to market your website and business on the internet. For example. Don’t pick the keyword phrase 'home based business'. Why? From your related keyword research on the keyword phrase you will find that 'home based business' has about two billion entries or search results.

To achieve a first page ranking for the keyword phrase 'home based business', even with the application of the most effective and successful web site marketing techniques, will take you a long time to achieve. To start off with you want to focus on keyword phrases that have two to twenty five million search results in the Google and other search engines. This is a good results category from a web site marketing perspective to aim for and focus on.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 7

The Google search engine is all about information. The better the information that you place on the Google and all other search engines online, the better your search engine ratings will be for your website on Google. This is a Web site marketing fact and there is no doubt about its validity. You do not have to be an excellent writer or professional author to place effective Web site marketing optimized content on the internet.

What you need to do to ensure effective and successful Web site marketing is to consistently build links every day for the rest of your Web site marketing life. One great way to build links and place them on the internet, over and above having your own website, is to use a blog. A great place to create and setup a blog of your own is by using the blogging system which is owned and managed by Google. Google's blogging system is called blogger.com.

Type http://www.blogger.com in your internet address bar to start the 'signing up' procedure with blogger.com. Click on the 'Create Your Own Blog Now' tab. Enter your email address. Give your blog a title. Remember that from a Web site marketing standpoint your blog title is the core and base for your entire Web site marketing power. In the Web site marketing business you will be chasing after or promoting one keyword category in the beginning with your blog.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 6

Here is one method or technique that you can use to achieve effective and successful web site marketing. In the morning write your press release. Take the basic content of your press release and mould it into a more personal type blog post. Then take the more personalised blog post content and create a forum post by adding an extra paragraph or two of content.

Then take your forum post content and add another paragraph of content to it and submit it as an article. What is achieved here is that you have created or added unique new content to each one of your four content submissions and you have created four new original links that you can then hand submit to Google for the spider to come and visit. This is the art of creating effective efficient back links that point back to your website that you want to promote.

Each content submission or post has or mentions the address or link of your website where permissible. You have built four links pointing to your opportunity. That is the whole purpose. Building links. If you are regularly posting to your blog or forum, Google will permanently attach a spider to that blog or forum because it knows that new original focussed content is constantly being added to it. So every post that is posted to your forum will get indexed by the Google search engine robot and spider. This is what you want to achieve as a web site marketing expert for yourself and for your web site marketing clients.

So to summarise. To be effective and successful with your blog as a web site marketing expert, you need to set up your title up correctly as it is very important. Set up your Meta tag description correctly. Your blog content to be original keyword specific. Place a comment on all your posts every day. Set up your own free 'Message Board' at the bottom of each post which is the same as the comments facility, where you and the visitors to your blog can send messages to you, regarding your post/s.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 5

If you are not a self centred person you will find this mindset difficult to achieve but it is essential that you achieve it. Realise that you are the most important person in this world of the internet with its links and ad content and keywords and keyword phrases. You are at the centre and everything comes back to you. So once you have written your blog post and for that matter your forum post, as well, because forums also have the 'comment' facility, come back later and write a comment to or on your own post that you previously created.

The best way to leave or write a comment from an effective and successful web site marketing stand point is to always place a few of your own links in your comment content. As a Veretekkee you have many portal links over and above your own website and post links that you can place in the content of your comments. Do not be concerned that you have people from outside the internet coming to make or view your comments on your posts because it is totally irrelevant.

You can become the power of your own blog and drive your blog to the top of the Google rankings for your keyword category. The power that you have in Blogger.com to drive your blog to the top of the Google search engine on any keyword category that you choose is well worth your time and your effort of posting daily to your blog/s. You need to post to your blog every day for the rest of your life. This is not difficult to accomplish.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 4

We are talking here about these adjustments or editing in the backend of your blogger.com template. If you do not place this space in the correct place, as detailed above, it will not work. If you don't do this in Blogger.com and you want to save the template it will not save it for you. To really be effective on the Google search engine and to obtain first page rankings you don't have to spread yourself out too thin as a web site marketing services specialist.

Specialise in one or maybe two areas of content submission, say a forum post expert, blogging expert, article submission expert or press release expert. Focussing on one or two of these fields as a web site marketing specialist will achieve more for you than if you were to spread and use your skills too wide and lose focus. Keeping focussed is the most important thing you can do in web site marketing work to achieve a top ranking position for your post, website, business, service, product or program on the Google search engine.

You can also set up your own 'Comment Marketing" to the posts in your blog. Comment Marketing is a proven web site marketing strategic technique used to achieve top ranking positions on the search engines. At the bottom of all posts in Blogger.com and in all other blogs on the internet is a hyperlink with the word 'Comments'. Clicking on this hyperlink called 'Comments' will bring up a page with a title above a box or window that states 'Leave your comment' or some similar title.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 3

Again, in the description you want to be very keyword specific. Two keyword specific sentences for the description is usual enough content. This description is actually your 'meta tag'. Type in your validated keywords and keyword phrases separated by commas or the 'bar' or ‘pipe’. The 'bar' or ‘pipe’ is placed on the key on your keyboard that is directly above your shift key. You could call it the ‘back slash’ key.

On that key it has a backslash "\" on the bottom of the key and a 'bar' or ‘pipe’ "|" on the top of that key. To enter the 'bar' or ‘pipe’ when you are typing, press the shift key down, hold it down and press that key directly above your shift key. The 'bar' or ‘pipe’ will then be typed in your content as '|'. There are no spaces before or after the 'bar' or ‘pipe’. The 'bar' or ‘pipe’ (|) technique (e.g. web|site|marketing|expert) is a search engine spider trigger.

The spider stops at the 'bar' or ‘pipe’ an indexes all the keywords and keyword phrases that you have typed in. You can also use the 'bar' or ‘pipe’ in your title tags. The 'bar' or ‘pipe’ technique will definitely give your keywords and phrases good recognition from the search engine spiders and result in the promotion of your blog up closer to the first page of the Google search engine. Carrying on with the completion of your 'Meta Tag Generation', type in English for your language in the related window.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 2

Your blog will then land in the category of keywords and keyword phrase/s that you place here in your 'title tag'. The next critical important web site marketing aspect is your 'Meta content' or 'Meta description'. This is a description of one or two sentences of your title and content of your blog using validated keyword and focussed keyword specific content. The next critical important web site marketing aspect is your 'Meta keywords'.

This is where you place the list of all the keywords that you validated as popular by your Keyword Selector Tool, that are searched for by visitors looking for the product, services and business or program that you are marketing on your blog. As in Veretekk the portal configuration containing the 'title', 'title description' and ‘display content’ and ‘keywords’ is the same as the type of configuration that you are applying here for your blog. It all has to do with web site marketing and attracting and exiting the search engine spiders to visit your content consistently and often.

So, you now know that you can reconfigure the template of your blog on Blogger.com to make it more web site marketing effective. Blogs actually do very well without this configuration but really become explosively powerful when you configure them specifically for effective web site marketing results. If you do not know how to configure a Meta tag here is a tool called a 'meta tag' generator that you can use to help you create those important web site marketing aspects for all your blogs, content posting sites and so on.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Blogs In SEO Part 1

Blogger.com is owned and managed by Google. So if you want to appeal to the Google search engine spiders then you must please Google by applying those techniques that make the Google search engine spiders happy. One way to make the Google spiders happy is to use any if not all the Google created tools and services of which Blogger.com is one. In Blogger.com you can insert JavaScript, images, links and many other kinds of things.

The greatest benefit of having a Blogger.com account and posting to it every day is that it evolves into an extremely powerful and effective web site marketing tool and technique. You can revise the 'html' template on your blog. To view the ‘html’ that you currently have on your blog, right click on your blogger.com page and you then click on the 'View Source' tab in the window that drops down. Scroll down in the 'html' area until you get to the words 'title' in the 'edit html' category.

Here you view what the title is and then you can change the title of your blog in the template are which is situated in the back office of your blog in Blogger.com. This title is not what your viewers see on the internet when your blog is displayed, it is what the search engine spiders’ index when they visit your blog. This is very important and critical from a web site marketing point of view because the title is made up of and is where you place your major validated popular research keywords.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 29

Ideamarketers.com has press releases which are also search engine friendly, so you can submit or convert the same information into a press release once you have submitted it as an article to Ideamarketers.com to publish for you. The Ideamarketers.com ezines or articles achieve first page Google ranking very quickly and so do the press releases. Ideamarketers.com has been on the internet for over ten years and are highly experienced and competent in submitting information to the Google and many other search engines on the internet.

Remember to diversify your content submission by submitting your content to blogs as well. Sign up for as many BlogFather accounts as you need in Veretekk. Make sure that each BlogFather name is keyword specific to the program, busines or opportunity that you are promoting. Then write keyword specific content and post that information to Ideamarketers.com and to BlogFather on a daily basis. Google's Blogger.com is also a very powerful web site marketing tool to use in your web site marketing or internet marketing campaigns.

Another blog to use or sign up for is Bloglines.com which is also a very effective web site marketing submission service for web site marketing specialists and professional internet marketers. Although the unique links created by Bloglines.com are not keyword specific to the title of your content that you submit, it is still very powerful and achieves first page ranking on Google very quickly. So signup for an account at Marnie Pehrson's Ideamarketers.com and enjoy your web site marketing and internet marketing ezine submission campaigns.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 28

Ideamarketers.com will also publish press releases as well as their articles. So you can write both a press release and an article each day. This is great as a web site marketing expert because the content you publish at Ideamarketers.com will always land on the first page of the Google and many other search engines. Use the same content for your article and submit it as a press release. Then turn the press release into a forum post and finally the forum post into a blog post. All four posts submitted from one original volume of content that you wrote.

As a web site marketing expert Ideamarketers.com could become your main source of content submission on the internet for you to promote your program or business. Ideamarketers.com also has a great tool called the Publishers Tool Box. In the publishers tool box you can create an unlimited volume of newsletters. This is ideal for effective and successful web site marketing. Newsletters are another effective web site marketing technique to promote your opportunity online with.

The Publishers Tool Box at Ideamarketers.com has a thirty day free trial. A newsletter is easy to create. You need to know a little html to create them, which every web site marketing expert and professional internet marketer should know. You can use Outlook Express and set it up for 'rich text' to assist you with your html in your newsletters. So you need to make the time and explore all the resources that Ideamarketers.com offers web site marketing experts and internet marketers.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 27

I have found that I receive more traffic to my blogs than to any other web site marketing content submission area. This includes the web site marketing techniques of submitting to press releases, ezine articles, forum posts, comment marketing and newsletters. So it makes sense for you from a web site marketing perspective to develop the habit of writing and posting to your blogs consistently every day.

When you first join the web site marketing and internet marketing world promoting your program you will inevitably become too scattered in submitting to too many content submission companies or areas. Every keyword category that you promote on the internet is full of possibilities. This is very confusing to a new web site marketing expert and professional internet marketer on the internet and you need to know which route or proven web site marketing technique to adopt and apply.

The best place to start is 'yourself'. By promoting yourself first you develop your niche market. This is where you can also use Ideamarketers.com ezine articles to promote yourself. Everybody on the internet, from a web site marketing viewpoint, has their own niche market of some sort. You need to develop your niche market and become an expert in your niche market. Blogs are perfect for this, as well, because there are no rules in blogging.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 26

So, as a result of you not taking the initiative and sacrificing your time and effort, as a web site marketing expert or professional internet marketer, to constantly remain abreast of your program details, you lost a client, money and profits. Final result is that your business fails and you quit. The reason for quitting was you and your lack of self discipline, not the state of the program or business you are or were promoting. If you are not prepared to sacrifice time, money and effort for a long time in your web site marketing or internet marketing business, just like in any formal corporate job, then quit now because you will not succeed.

So, in developing this mindset as a true professional internet marketer or web site marketing expert you will magnify your results from the start. This is the goal to strive for in web site marketing and internet marketing. The aim as a web site marketing expert is to place your website or client’s website on the first page of the Google search engine in a high traffic area and have people call you or your client about the business or program that the related website is marketing.

There is no greater measure of successful web site marketing or internet marketing than people calling you about your product instead of you going the usual painful route of advertising and begging people to join your business. Cold calling is not what you want to be doing. This is advertising. It is invasive to people and does not work on the internet anymore. The whole point of web site marketing is to get your website noticed on the internet through the search engines. The most significant way to do this is to write content and submit this content to many content submission companies like Ideamarketers.com.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 25

By moving away from an advertising mentality and getting down to the root of what your product is you will achieve success as a web site marketing expert and or professional internet marketer. Provide benefits and solutions to people and you become an expert at your program. People will realise that you are sincere about your business and helping them to succeed with theirs and they will stand in line to read your information and apply it.

In order to be an effective and successful web site marketing expert and or professional internet marketer you have to become a master of your program. You need to know every single detail about it and stay up to date with all developments in your business. Take the time to become a proven profession web site marketing expert and internet marketer in your field. The internet is just as much a professional business as any offline business and you should treat it as such if you want to succeed online.

As a web site marketing expert you want to know as much as you can possibly know about the art and science of web site marketing. This knowledge is crucial when answering SEM search engine marketing questions from potential and contracted web site marketing clients. There will be no hesitation when answering their web site marketing questions. So, if you become a professional at your business you will automatically develop a professional persona about you which people will notice and result in a much greater probability of your business becoming successful and profitable.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 24

Ezine article submission companies are wide open for 'branding' content. From a web site marketing perspective. When you write about yourself you cannot get more original or unique content placed on the internet. Discuss aspects like how you market online and or how you make money online. However, there is a word of caution. If you write an advertisement promoting yourself or your program or anything else at Ideamarketers.com they will probably delete your information and associated articles.

The whole point of an ezine article, which is really another word or phrase to describe a digital magazine, is to provide people with benefits and solutions to assist them with their internet marketing and web site marketing application challenges, difficulties and problems. If you are a technical writer then write a technical article about your skill, trade or craft. If you are a business consultant write a technical article on how you conduct your business consulting.

Everybody on the internet has a particular skill or talent. Take that skill or talent and magnify your efforts by writing an article about it at Ideamarketers.com or another ezine article submission company of your choice. When you create an article at Ideamarketers.com you are going to create a unique link for each article submitted. That link will then work to your advantage from a web site marketing standpoint. When you signup for your writers and publishers account at Ideamarketers.com you want to enter your back office and setup your personal profile. You can write about anything "about you" in that personal profile.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 23

This then becomes viral marketing for you as you now have greater volumes of your keyword specific content being placed on the internet that markets your program. This is great from an SEO standpoint as the Google search engine spiders have more content to spider and so the information about your website and business moves more quickly to the first page of the Google search engine. This is effective and successful web site marketing in progress. Viral marketing is a very powerful SEO tool which you can set up as described above in Ideamarketers.com and any other ezine article submission company that you use.

As a web site marketing expert and as a professional internet marketer promoting your own business on the internet you want your information to be placed in as many areas on the internet as possible. This is exactly what viral marketing does for you. You will notice your SEO optimized information landing on all sorts of different content hosting places that you didn’t even know existed. Viral marketing produces more links for you as well. Web site marketing is about keywords, original content and links. Viral marketing achieves all of these.

You never know how far viral marketing can promote your search engine optimised keyword focussed content. In Ideamarketers.com you can write a strictly personal perspective article about any subject that you want to. You don't have to be specific in an article as is needed in a press release. You can promote yourself in your article at Ideamarketers.com as well. If you want to brand your name effectively as a web site marketing expert or professional internet marketer online, then Ideamarketers.com is the ideal article submission company to accomplish that.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 22

However, if you short cut this rule of thumb and you go and grab somebody else’s content and lay claim that it is your content or you do not give the author of the content credit for his/her information, Google will identify this immediately and they will punish you severely. So the definition of "duplicate content" is to copy the content of somebody else, don’t give them credit for that content in written or audio form and then copy and paste hat content as your own. That is “duplicate content” ... nothing else.

So, as a web site marketing expert or professional internet marketer, if you are going to copy the article or content submission form another author and you want to ensure that you do not fall into the "duplicate content" error, what you need to do is copy and paste that article and give written credit to the author of that article. Then, write a response to the article that you have just copied and pasted and submit the copy and pasted article together with the comments. So give credit to the author and write comments on the article and all will be fine. You have not duplicated content.

Here is an effective web site marketing technique to use. You decide to launch a comment marketing campaign which is a very effective and successful web site marketing technique. Go to Ideamarketers and choose an article that has already been submitted to Ideamarketers.com that you would like to comment on or respond to. Copy the article to your notepad, make written reference to the author of the article, comment on the content of the article and then submit that article as your own to Ideamarketers.com. This is legally acceptable as original content by Google and all the other search engines and you will not get penalised for "duplicate content" because it isn’t.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 21

Ideamarketers.com is very substantial from the fact that web site marketing experts and professional internet marketers who submit to Ideamarketers.com are also people who are looking for content for their websites and content submissions. There are thousands of people who search the internet on a daily and regular basis, looking for places that provide good content for their use. This is a good thing.

The rule for anybody, including web site marketing experts and professional internet marketers, who copy and pastes any content or material must ensure that they give the author credit for their information, by including the authors name and their respective link in their content submission. In this way you are legally allowed use other peoples content. The way not to do it is to try to hide the fact that you did not write the content and you copied a paragraph here and there.

Google will definitely identify this illegal copying and pasting method of "duplicating content". Now here is a web site marketing fact. If the content is your content, in that you have created it uniquely from scratch, Google does and will not consider you placing that original content to as many different areas and content submission companies as you like. You can do this in a repeated fashion and Google will not smite you, ever. But if you short cut the rule and copy and paste illegally, as detailed above, Google will punish you severely by banning your website or content submission for a length of period determined by Google.

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Web Site Marketing Services Expert Clyde Thorburn Discusses Articles In SEO Part 20

Then, return to your computer and write out or transcribe what you have talked about in or from your recording. Then rearrange your content in an organised web site marketing SEO manner that includes keyword rich specific focussed original unique content about your program that you are marketing on the internet. The major reason why people do not write is because they FEAR writing because they think that they are not good enough to write for a variety of reason